Ann Demeulemeester and her original take on fashion
Ann Demeulemeester and Dries van Noten are probably the most well known designers to have graduated from Antwerp's Royal Academy of Fine Arts. They achieved fame by presenting a different view on fashion. And it all started with a truck filled with clothing going to a London fair.
The new labels of Swedish fashion you need to know about
Sweden seems to be the next European fashion destination, after France, UK and Italy. The wave of new designers in Swedish fashion impressed the critics and they are now on their way to becoming as popular as the main retail export from the Nordic state, H&M. Their minimalist approach and their fresh sense of style is just what the fashion scene needs.
The young brand loves young fashionistas
The Prada-owned label is now among the favorite brands of young actresses and models. Kendall Jenner, Elle Fanning, Zoe Kazan, Bella Thorne, Chloë Moretz are all fans. It seems that the 21-year old fashion house identifies with customers of the same age. In July, Miu Miu opened a new store in Saint Tropez and it went all out with the decorations.
The fairytale Oscar de la Renta dress
When I think about the designer, the first thing that comes to mind is the amazing pink gown worn by Carrie Bradshaw on a date with Mikhail Baryshnikov, a gift from him to her, actually. The perfect shape, the feminine flounce, the color everything about it screamed elegance. The Oscar de la Renta dress, in a general sense, just turned 50 years and this occasion calls for a celebration.
The truth about the fashion in Seoul's most famous district
Like any other country coming from past with a restrictive regime and with a culture for discipline and decency, South Korea has an insatiable appetite for luxury and fashion. The ground zero of all this is Gangnam, the heart of Seoul fashion and culture, but there is more too it than the nouveau riche.
...or luxury brands altogether
Fast fashion isn’t stylish? Think again! Zara gives us a lesson on how a small Spanish factory came to draw more attention from customers than its luxury counterparts ever managed.
The new Lacoste app makes shopping interesting
The French label joins the digitalized fashion brands by launching an app that makes it easy to try on their shoes. This addresses the millennials, a target most coveted by high street brands looking for a younger customer base. But how practical is this new service?
Conchy Copé is a Spanish blogger in love with fashion
Conchy Copé is a Spanish blogger in love with Italian fashion. How about that? She just started work as a designer and she dreams of becoming one of the most influential style bloggers in the world. Currently, Conchy lives in the city of Granada and she is a constant presence at Milan Fashion Week. She talked to Wearona and revealed what inspires her and what are her plans for the future.