What to wear to the gym

Fashion designers have the answer as usual

And it’s one we particularly love. Sportswear didn’t have much to brag about before some specialized brands realised that women do want to be just as stylish whether they’re in a downtown club or the neighbourhood gym.


Designer Magazines – the new Vogue?

Fashion marketing has taken a creative turn

For some it’s a way to promote their values while other brands choose to introduce the readers to their artisans and their mastercraft, but D&G, Marni or Acne will probably agree that providing creative content is more efficient than a commercial in Vogue.


Get the celebrity style like Cara Delevingne

“Scorsese, Spielberg, Tarantino, Peter Jackson – all of you: I’m here, I’m ready.”

Some call it extraversion, some call it confidence and one thing you can say for certain about Cara Delevingne: she’s got it, whatever it is! We present four different looks how to style like the new generation´s favourite model.

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Travel in Style with Designer Accessories

Summer is the time for travel, start packing now

Designers don’t let us down and have considered our holiday needs, so here is a comprehensive review of what you need to make packing an enjoyable task and get the holiday ritual to a fantastic start.


Dazzling Blue is the Color of Spring 2014

Springtime blues gone wild!

Forget floral and pastels for a minute – this spring gives us a bolder option if we’re not into the ultimately girly look. A strong colour for a strong woman and luckily it’s one that can be truly elegant and whimsically playful.

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Wear to Work S/S 2014

The office takes so much of our time – why not spend it in style?

Designers spoil us for choice every season; we have resort collections for our springtime adventures, swimwear lines for exotic holidays and bridal ranges for our special day. It’s all very colourful and exciting but what about our daily life?


Top 10 Best Dressed Celebrities in Spring 2014

Spring is here and it’s making the best of our wardrobes

And we’re so excited that we already started to round up our favourite celebrity looks from a sunny March. From bright blazers to warm the breeze to short shorts to brave the sun, enjoy the best spring looks from your favourite stars!


What makes Topshop so successful?

From a teenage brand to a worldwide phenomenon

You don’t have to be British to have heard of Topshop and you don’t need a stacked bank account to own one of their items. The celebrity collaborations sure helped with their promotion but what is the secret of their popularity?