Top 7 Women who changed online fashion

From Net-a-Porter to Tinker Tailor, meet the innovators behind the logo

These amazing women and their start-ups reinvent the way fashion is represented online and teach even high end fashion brands how to turn our e-commerce experience into a true shopper’s paradise.

donna karan eco fashion urban zen

Wearona Weekly Fashion News Review

7 fashion news for 7 fashion days

Once again, it’s time to take a look at the most important/useful/fun news from the fashion industry. From incredibly useful fashion apps from Kate Bosworth to Lagerfeld dolls and Beyonce museums (sort of).

See our selection of the best summer designer dresses of 2014


Ideas and inspiration for summer 2014

Weddings, garden parties, birthdays and family celebrations. Whatever the occasion, a colorful dress is a must-have this season. To spare you the fuss and the time, we made a selection of what we believe are the best summer designer dresses of 2014. We have long, short, colorful and loose dresses for you and we also provided the links for a quick shopping session.

mary katrantzou digital fashion

How Digital Printing is Saving Fashion

Peter Pilotto or Mary Katrantzou set new textile trends

Forget plain white floor length organic cotton dresses, sometimes sustainable fashion can be more spectacular and innovative than any couture trend. From Peter Pilotto to Prada, digital printing has taken over the runway!


Floortje loves Holland

Amsterdam Fashion Walk with Floortje Van Cooten

We talk to young fashionista, Floortje, about blogging, life in Holland and her aspirations in the fashion world. Plus some great Amsterdam tips!

Anna Piaggi is one of the true fashion legends.


Age-defying fashion legends

They say age is a number and style is attitude. With this in mind, we must only gaze admirably at some of the most prominent and long-lasting figures in fashion, who are still very influential today. Vivienne Westwood, Iris Apfel or the late Anna Piaggi are just some of the seniors who are now fashion legends.

rita ora in roberto cavalli 2014 campaign

Get the celebrity style of Rita Ora

From ghetto to glam

This alternative fashion icon isn’t only a fashion role model for her loyal followers, but also infuses a touch of covered-up glam into the R&B scene and a burst of colour into any event she attends. A bold style statement that you should learn how to do:


The perfect 3D shopping solution for Fashionistas

Never ill-fitting clothes again. Metail is the ultimate digital wardrobe for shopping fashion online!

A realistic model of yourself plus your favourite designer gowns and a generous credit card make for the perfect online shopping experience. Forget about clothes that don’t fit (or just don’t fit in with your wardrobe), now you can try on digital clothes: