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Wearona rating: 4.333
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Founded:
1989
Designer:
Donna Karan, Jane Chung
Philosophy:
“DKNY exemplifies New York. It's on the edge. Multicultural. . . and forever dressed in black.” Donna Karan
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Donna Karan New York or DKNY is a high fashion brand which incorporates the spirit of the city, the practicality of being a woman and artistic design. The brand was born in 1989, as a result of an endless quest for the perfect jeans and the designer’s need to dress her daughter, Gabby. Not only did DKNY become a popular and successful fashion label, but it also caused the birth of other brands to complete the picture: DKNY Jeans, DKNY Active, DKNY Jeans Junior and DKNY Kids. DKNY also makes shoes and accessories, in order to complete the picture-perfect New York urban style. The first collection launched by Donna Karan was a success and it only encouraged her to go further and make fashion history, which she did, earning several awards along the way. The DKNY designs are meant to be wearable, noticeable in the cosmopolitan streets of New York and have a smart-casual feel to them.

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